Every year, as the season approaches, a recruiter’s job becomes that much tougher. Here are three simple strategies for staying in touch with your recruits:
1. Team update: How’s the team doing? Send out a team update including brief news on the team’s activities, a season outlook, and a spotlight description of a day in the life of a team member during preseason training.
2. Let them know you are there: Invite out-of-town recruits to attend a match when your team is competing in their area. This is a great way for your recruits to feel connected to you and your program.
3. Keep organized: Prepare three to five form emails before the season begins. Schedule dates to send out these missives to ensure your recruits are hearing from you throughout the season. For those who subscribe, some of the newer recruiting database services function nicely for this purpose.
By adopting some or all of these suggestions, you will be able to better connect with your prospects, and provide the much-needed correspondence required to demonstrate that your program remains firmly interested in them as future student-athletes at your institution.